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The Bestseller Experiment

Join author and screenwriter Mark Stay with coach and entrepreneur Mark Desvaux, as they discover the secrets to writing a bestseller and challenge themselves and you to write, market and self-published a bestselling book in just one year. Each week, they are guided by and interview million-selling, chart-topping authors, publishers on the inside, editors, agents, social media specialists, and many more big names who play a part in the bestseller process. From the writing to marketing, plotting to publishing, learn the secrets to help you write your way to the top of the charts.
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The Bestseller Experiment
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Now displaying: May, 2023
May 29, 2023

Scarlett Brade was born in London, but as a child she spent her summers in Toronto where she fell in love with reading. She self-published her first novel aged twenty-three, but then decided to experience life a little more before returning with her amazi

May 26, 2023
Kelly Weekes answers listener questions on discovering who your readers are in a conversation that takes in social media, comparable authors, visualising your readers, writing to market, goals, pain points, and why authors should think of themselves as CEOs of their own business.
 
Kelly has worked in the marketing departments of the biggest UK publishers, and on the marketing strategies and campaigns for the likes of Stephen King, Jodi Picoult and Philippa Gregory, as well as debut writers. She's managed big spend ad campaigns, promoted books with no budget, organised sales conferences, pitched to retailers and so much more.
May 22, 2023

Sue Watson was BBC TV producer until she wrote her first novel and was hooked. Now she’s a USA Today bestselling author and has sold over a million copies, but that success came as a second act in a writing career where she switched from romcoms to thrillers. Sue tells about that pivotal change, her latest thriller The Wedding Day, and how crime writers tell stories that take us to dark places to find difficult truths.

May 15, 2023

Jonathan Whitelaw started out as a journalist, writing darkly satirical fiction on his commute to work. Jonathan tells us how he went from thinking that he could never write a crime novel, to creating a new cosy crime series with The Bingo Hall Detectives and The Village Hall Vendetta featuring a son-in-law and mother-in-law crime solving duo!

May 8, 2023

Jessie Keane has Romany heritage and her Gran — who had ’the sight’ — foretold that that Jesse would not only write, but be famous for it. 6.5 million copies later and with each book becoming a Sunday Times top ten bestseller, that prediction has come true. Jesse celebrates fifteen years since her debut novel, Dirty Game, with her latest thriller, Never Go Back. She tells us how she found her voice as a writer and why she never takes no for an answer. The Two Marks also answer the questions, ‘What’s the worst that can happen?’ by revealing their own most humiliating moments.

May 1, 2023

Katy Brent is an award-winning journalist whose debut novel How To Kill Men and Get Away With It is perfect for fans of How To Kill Your Family and Killing Eve. Katy tells us how the novel evolved from a fun idea to something that drew on the Me Too movement to and the anger around the victim blaming of abused women. Katy talks about her journey from writing articles in lockdown to writing a provocative novel that tackles difficult issues with satire and humour.

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