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The Bestseller Experiment

Join author and screenwriter Mark Stay with coach and entrepreneur Mark Desvaux, as they discover the secrets to writing a bestseller and challenge themselves and you to write, market and self-published a bestselling book in just one year. Each week, they are guided by and interview million-selling, chart-topping authors, publishers on the inside, editors, agents, social media specialists, and many more big names who play a part in the bestseller process. From the writing to marketing, plotting to publishing, learn the secrets to help you write your way to the top of the charts.
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The Bestseller Experiment
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Now displaying: April, 2023
Apr 24, 2023

Amita Parikh’s debut novel The Circus Train took six years to write and has been earning praise worldwide, but it might never had happened if she hadn’t found herself lost in London, asking for directions. Amita tells us how she bounced back from rejection, why sport is the best way to train for writing, and how she created a writing habit.

Apr 21, 2023

Jeevani Charika is the author of Playing for Love, Picture Perfect and more, but she’s also a scientist and has been experimenting with ChatGPT to discover if writers should fear our AI Overlords or embrace them. 

Apr 17, 2023

JS Monroe worked as a foreign correspondent in Delhi, becoming a full-time writer. His psychological thriller Find Me became a bestseller in 2017, and, under the name Jon Stock, he is also the author of five spy thrillers. Warner Brothers bought the film rights to the Dead Spy Running trilogy hiring Oscar-winner Stephen Gaghan (Traffic, Syriana) to write the screenplay for Dead Spy Running, and now he’s back writing as JS Monroe with NO PLACE TO HIDE, a thriller with a Faustian pact at its heart.

Apr 14, 2023
In this special deep dive episode we speak to Jenny Geras, Managing Director at Bookouture. Jenny tell us what it is that makes this innovative digital first publisher so different, and she answers our listener questions on submissions, the difference in trends with digital and physical books, and if it pays to be prolific.
Apr 10, 2023

Delilah S Dawson is the New York Times bestselling author of Star Wars: Phasma and many more titles across an incredibly diverse backlist, and she returns with a new thriller called The Violence which explores themes of women of escaping domestic violence and reclaiming their power. Delilah also gives us tips for writing for big intellectual properties like Star Wars and Minecraft, and the writing habits that have made her so prolific and successful.

Apr 7, 2023

In the latest of our Academy All-Stars mini episodes, we talk to Kate Baker who tells us how being ultraflexible and never worrying about the word “should” helped her make the most of the Academy and publish her acclaimed debut novel Maid of Steel. We also discuss branded earrings, nails and Toblerone!

Apr 3, 2023

David McCloskey is a former CIA analyst and his smash hit debut novel Damascus Station was inspired by his time working in field stations in the Middle East. David tells us how the novel started as an exercise in processing his thoughts about the events in Syria, what he learned from writing for US presidents, how letting go of his ego helped him write a novel, and the role played in his career by a hot dog machine in Langley...

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