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The Bestseller Experiment

Join author and screenwriter Mark Stay with coach and entrepreneur Mark Desvaux, as they discover the secrets to writing a bestseller and challenge themselves and you to write, market and self-published a bestselling book in just one year. Each week, they are guided by and interview million-selling, chart-topping authors, publishers on the inside, editors, agents, social media specialists, and many more big names who play a part in the bestseller process. From the writing to marketing, plotting to publishing, learn the secrets to help you write your way to the top of the charts.
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Now displaying: Category: general
Apr 4, 2022
Martin Latham has been a bookseller for over thirty-five years and is proud to be responsible for the biggest petty-cash claim in Waterstones’ history. He’s also an author and his latest book The Bookseller’s Tale is a wonderful celebration of books and bookshops. Martin is an endless source of bookselling anecdotes and, as you’ll hear, he is deeply passionate about bookselling.
Apr 3, 2022

Bestselling author Manda Scott tells us about Thrutopia, an extraordinary project designed to challenge writers to rethink how they write in order to rebuild the future. It begins with the Thrutopia masterclasses that dive into idea generation, narrative incubation and the power of community.

Mar 28, 2022
Nina De Gramont takes on her most ambitious book yet with The Christie Affair, which explores what might have happened to Agatha Christie when she disappeared for 11 days in 1926. Nina takes us through the process of taking a real-life mystery and creating a fiction around it, mixing drama with research, and writing for a fanbase that has very exacting expectations.
Mar 21, 2022

Veronica Henry returns to the podcast with her latest bestseller The Impulse Purchase, where a mother, daughter and grandmother run a pub together. Veronica talks about writing across the generations, whether or not to include Covid in her novel, and — after over twenty novels — if she’s getting the hang of writing yet.

Mar 14, 2022

Veronica Henry returns to the podcast with her latest bestseller The Impulse Purchase, where a mother, daughter and grandmother run a pub together. Veronica talks about writing across the generations, whether or not to include Covid in her novel, and — after over twenty novels — if she’s getting the hang of writing yet.

Mar 7, 2022
Cathy Bramley is a bestselling author of romantic comedies and her new novel The Summer That Changed Us is delighting readers all over the world. Cathy started by self-publishing her first novel with a launch party in a phone box, and she used her expertise in marketing and PR to carve out a career as one of our most innovative and best-loved authors. Oh, and Mr D has a lovely rant about 99p eBooks.
Feb 28, 2022

Lizzie Pook is a long-time listener of the podcast and Patreon supporter whose debut novel Moonlight and the Pearler’s Daughter was inspired by her time in north-western Australia researching the pearl-diving industry. The novel is being published by three major publishers on three continents with three very different covers, but the road to publication was a long slog, with Lizzie facing life-changing events with her health and career. Also, the Two Marks get distracted by their memories of the glorious town of Leatherhead in Surrey. Yes, really.

Feb 21, 2022
Bethany Clift’s debut novel The Last One at the Party is hilarious, moving, cathartic and set in an utterly terrifying pandemic. She tells us how writing and reading horror is great for mental health, how seeing E.T. at an impressionable age inspired her, and how writing a novel with only one living character allowed her to dig deeper than ever before.
 
This episode has an accompanying Deep Dive episode with Bethany and her husband Peter Handford where they tell us about the making of their indie horror movie Heretic. Deep Dives are exclusive to our Patreon and Academy members. To find out more: https://bestsellerexperiment.com/support 
Feb 21, 2022
Bethany Clift and Peter Handford take us through the making of their 2012 independent horror movie HERETIC, from the first spark of the idea, to financing, pre-production, filming, post-production and how they got the DVD in the supermarket bestsellers and the lessons they’ve learned. This is fascinating and honest breakdown of just how challenging it is to make an independent movie.
Feb 14, 2022

Jeevani Charika (aka Rhoda Baxter) is an award-nominated author of women’s fiction with heroines of colour. Her latest novel, Playing for Love, is set in the world of online gaming, giving the classic mistaken identity romcom story a fresh makeover. We discuss how to write a convincing rom com, and why 2022 could be her year! And the Two Marks get into the pros and cons of Wordle, the joys of cosplay, and how one young lad got his book into a local library.

Feb 7, 2022
Beth Miller is the bestselling author of six novels, one of which took 12 years to write, another just 8 months. Beth tells us why the most important part of the process of her is finding the spine of the story: the thing that moves both her and the reader. We also talk about titles, publishing when young, and when to stand your ground as a writer.
Jan 31, 2022
Samantha King returns to the podcast to reveal how her latest novel The Secret Keepers’ Daughter was inspired by a “worry box” and how our darkest and most terrifying fears are found in our own homes and in everyday life. We also discuss the career of an author beyond the debut and how she’s learned to endure the peaks and troughs and enjoy the view.
Jan 24, 2022
British Fantasy Award nominee Shona Kinsella tells us about her new book Outlander and the real Jacobites, which digs into the real history behind Diana Gabaldon’s Outlander series. Shona’s career has been an extraordinary rollercoaster, and she talks openly about the highs and lows of crowdfunding, flash fiction, writing and editing a novella in 30 days, and how helping others has helped her writing.
Jan 17, 2022
Have you ever wanted to tell a story, but been too scared to write it? Lori Ann Stephens’ near-future thriller Blue Running covers a whole range of contentious topics, but Lori tells us how she overcame such a fear to tell her story, how she had dealt with the reactions of readers and her own family, and why she thinks the best writing comes from fear.
Jan 10, 2022
International bestselling author Simon Beckett returns to the podcast to tell us about his new novel The Lost, in which he starts a whole new series. He offers tips on character, tension, and how to develop a great thriller. And the two Marks discuss how theme and endings can help you when you’re stuck, and the importance of a great opening.
Jan 3, 2022

BAFTA-award winning actor Daniel Rigby tells us about his Audible original debut Isaac Steele and the Forever Man and how his background in comedy and improvisation helped create his protagonist and his extraordinary world.

Dec 27, 2021

Join the Two Marks in a Christmas special where they invited their listeners to share their favourite Christmas books and gifts. They dive into the most-loved books, annuals, games, bikes, cuddly toys, dolls and discover how these gifts have shaped us all.

Dec 20, 2021
Sunday Times bestselling author Mia Kuzniar brings some light to the bleak midwinter with her wonderful new novel Midnight in Everwood. She discusses how ballet and the Nutcracker Suite influenced her new book and how she moves between adventure stories for children and fairy tales for adults. She also tells us how an 18-month break between jobs allowed her to write and sell her debut novel.
Dec 17, 2021
GB Ralph, author of the Rise and Shine series, talks about his last-minute decision to try NanoWriMo this year. He takes us from the first idea for his new series — The Milverton Mysteries — to the various options he had, including: writing every day, writing “hermit style”, and waiting for the muse. And he tells us how he coped when he started missing his daily word count targets. This is as entertaining as it is educational for anyone thinking of taking on the NanoWriMo challenge, and it was recorded when the trauma of NanoWriMo was still fresh in Gavin’s mind!
Dec 13, 2021
Kindle Storyteller Award Winner Ian W Sainsbury returns the podcast to tell us what’s happened since we last spoke, not least how he started a new series and then decided to completely reinvent it by changing the protagonist’s name, series title and the cover designs. Ian also talks about working with dictation software, how his writing habits have evolved and how the limitations of genre, form and technology can make you more creative.
Dec 6, 2021
Bestselling author Lisa Hall tells us about her new novel The Woman in the Woods, which adds a dash of the supernatural to her page-turning thriller style. Lisa talks about setting a book in a real place, starting with the twist, how thinking the worst inspires her, the cruelty of rejection and how to cope with it, the importance of notebooks, and knowing when to let a book go.
 
Nov 29, 2021

JK Ellem writes cutting edge thrillers including the Ravenwood series, which was never supposed to be a series, but his readers wanted more. JK takes us through his career, how his writing process has developed over time, and how he’s benefitted from listening to his readers, going where the success is and following the muse.

Nov 25, 2021
We welcome Evan Gow back to the podcast to discuss StoryOrigin’s new feature to help manage feedback from your Beta Readers.
 
You can discover more about StoryOrigin here: https://storyoriginapp.com/ 
 
And here’s when Evan last came on the podcast: https://bestsellerexperiment.com/ep223-storyorigin-promotions-with-evan-gow/ 
Nov 25, 2021
We welcome Evan Gow back to the podcast to discuss StoryOrigin’s new feature to help manage feedback from your Beta Readers.
 
You can discover more about StoryOrigin here: https://storyoriginapp.com/ 
 
And here’s when Evan last came on the podcast: https://bestsellerexperiment.com/ep223-storyorigin-promotions-with-evan-gow/ 
Nov 22, 2021
We are delighted to welcome worldwide bestseller Michael Connelly back to the podcast to discuss his new novel The Dark Hours, which explores an LA scarred by fear and social unrest. Michael reflects on how the world of Harry Bosch has grown over an incredible thirty years, and he answers our listener questions of writing habits, outlining and much, much more.
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