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The Bestseller Experiment

Join author and screenwriter Mark Stay with coach and entrepreneur Mark Desvaux, as they discover the secrets to writing a bestseller and challenge themselves and you to write, market and self-published a bestselling book in just one year. Each week, they are guided by and interview million-selling, chart-topping authors, publishers on the inside, editors, agents, social media specialists, and many more big names who play a part in the bestseller process. From the writing to marketing, plotting to publishing, learn the secrets to help you write your way to the top of the charts.
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Now displaying: Category: general
Jan 23, 2023

Lou Abercrombie worked in TV and film production and as a photographer, and a few years ago started writing children’s books combining her passion for swimming and mathematics. Her debut novel FIG SWIMS THE WORLD, was longlisted for the Bath Children’s Award, and her new book AMAZING MATHS makes the subject of mathematics accessible in a way that we wish was around when we were at school. Lou reveals how water solves her story problems and how she’s helped by a waterproof notebook...

Jan 16, 2023

Matt Cain endured rejections from thirty agents and fifty publishers before getting his debut novel published… and then it didn’t work out. Matt tells us how he made an extraordinary comeback, breaking crowdfunding records with The Madonna of Bolton, having a smash with The Secret Life of Albert Entwistle, and now he’s back with Becoming Ted, his latest heartwarming novel about following your dreams.

Jan 9, 2023

Cole Haddon is an Australian-American screenwriter and novelist whose first TV commission, Dracula, was produced by NBC and SKY and starred Jonathan Rhys Meyers. Psalms for the End of the World is his debut novel and Cole tells us how he was inspired by looking into the eyes of one of his young children, why he’s happy to fail, how he deals with notes, and he gives us tips for writing scripts and graphic novels.

Jan 2, 2023

Christian Cameron is an incredibly prolific writer and military historian who also writes as Miles Cameron. His new novel as Miles is Against All Gods, an epic set in the Bronze Age that gives a new twist to familiar myths and legends. Christian tells how he learned to write without doubting himself, how historical recreation has helped with research, and why there are no minor characters.

Dec 26, 2022

The Two Marks don their terrible Christmas sweaters and hats to celebrate the festive season and look forward to 2023. Mark Stay tests Mr D with a super-duper mega quiz, we discover that Americans don’t have Christmas crackers, we reveal where Santa comes from, tell terrible jokes, and we discuss taking stock and setting goals for 2023… and much more!

Dec 19, 2022

In 1983 Margaret Weis took on a job as a book editor at TSR, producers of the Dungeons and Dragons® role-playing game. Little did she know that the DRAGONLANCE® series she created with Tracy Hickman would go on to sell over 25 million copies and still be in print after almost 30 years. And now they’re back with a new trilogy! Margaret tells us about her incredible career, the three tips that Gary Paulsen gave her, she answers our listener questions and shares the words of encouragement that kept her going when she got her first rejections.

Dec 12, 2022
Elizabeth Noble is a Sunday Times bestselling author whose debut novel The Reading Group sold a quarter of a million copies. She’s since sold over a million and with her tenth novel, Other People’s Husbands, she skilfully works with a large cast of characters to create an authentic drama with lots of moving parts, but still she’s able to sell a novel with just two lines.
Dec 5, 2022

SJ Bennett had a successful career writing award-winning books for teenagers, but after a change in the market and a life-changing diagnosis, she decided to completely change tack and began a brand new crime series, Her Majesty the Queen Investigates, which became an international smash, selling over 100,000 copies. With the latest book in the series, Murder Most Royal, Sophia reveals what inspired her to make Queen Elizabeth II her crime-solving protagonist, and how real life events might affect the series’ future.

Nov 30, 2022

Louise Willder has been a copywriter at Penguin Books for twenty-five years. During this time, she estimates she has produced about 5,000 blurbs. She now shares her knowledge and experience in her amazing new book, Blurb Your Enthusiasm, which looks at the evolution of blurbs. In this Deep Dive, Louise shares incredibly helpful tips for writing your own and answers our listener questions on blurbs, word count, blurbs for series, multiple POVs and more!

Nov 28, 2022

Harriet Tyce tells us about her brilliant new thriller It Ends at Midnight, how the amazing reception to her debut Blood Orange made her wonder if she could do it again, and how she gets herself into trouble by trying to outdo what she’s written before.

And in the extended version for Academy members and podcast Patrons, the Two Marks discuss the halo effect, difficult second novels, going too far, changing your mindset and much more!

Nov 21, 2022
Alan Gorevan is an Irish thriller writer and winner of the Irish Writers’ Centre Novel Fair competition. Alan was preparing his debut novel for submission when the 2020 lockdown came along, and he thought his dream was over before it had even started. But then Alan decided he wasn’t going to sit around and wait for agents and publishers, and decided to self publish. Starting with some short stories, Alan’s 2020 led a to an extraordinary run of publication and he takes us through it step by step, culminating with his novel The Kindness of Psychopaths.
 
And in the extended version for Academy members and podcast Patrons, the Two Marks discuss reading your book like a reader, the self-publishing learning curve, the importance of titles, and much more!
Nov 14, 2022
Tracey Lien’s debut All That’s Left Unsaid was sold in a nine-way auction and she tells us why it was important that a book that deals with heavy issues needed to be a fun read. Tracey tells us the most important lesson she learned about readers while writing for the LA Times, how she found an agent, why she was baffled by Jane Austen and how a daily writing habit gave her the confidence she needed to finish her novel.
 
And in the extended version for Academy members and podcast Patrons, the Two Marks discuss balancing story and big issues, readers not owing you anything, and having an idea that’s easy for someone else to pitch, and much more!
Nov 7, 2022
A.G. Riddle spent ten years starting internet companies before retiring to pursue his true passion of writing fiction. His novels have sold over four million copies worldwide and been translated in twenty-four languages. His new novel Lost in Time is a time travel thriller and continues his knack for blending genres, and he tells us why writers need to define their own success.
 

And in the extended version for Patreons and Academates, the two Marks discuss defining success, filtering feedback, authenticity, the doubt train and much more!

Nov 4, 2022

Dr Devin Finaughty is a lecturer in forensic science the University of Kent, Chandra Finaughty has two Masters specialising in forensics and a teaching fellow at King’s College, London. They answer questions from our Patrons and Academates on forensics in fiction, including the CSI effect, working a crime scene, and essential resources for writers and research.

Oct 31, 2022

Ed McDonald returns to the podcast with a new fantasy series, The Redwinter Chronicles, and we discuss how the fantasy genre has changed in the short time since we last spoke. Ed also discusses a life-threatening illness that has given him a new perspective on his writing.

And in the extended version for Patreons and Academates, the two Marks discuss false starts, deleting work and starting over, ideas versus theme, and much more!

Oct 28, 2022
Danny Stack and Tim Clague are award-winning screenwriters and directors who have never waited for permission from the industry to make their movies. As Future TX, their new family science fiction adventure feature film, hits Odeon cinemas in the UK, Danny and Tim reveal how they’ve made and released two independent feature films. They offer great tips for screenwriters, insight into the film industry, and why now may be the best time to write and make your movie.
Oct 24, 2022
Jenny Ashcroft has always been fascinated with the past and how extraordinary events can change the lives of ordinary people. With her new novel, The Echoes of Love, Jenny takes us to Crete in 1936, and she reveals her best resources for researching and writing historical fiction. And Jenny talks about finding your writing peers and supporting one another (and why your family probably won’t understand what you’re doing!).
And in the extended version for Patreons and Academates, the two Marks discuss the relationship between authors, agents and publishers, writing for the fun of it, how research can unearth unexpected nuggets and much more!
Oct 17, 2022

The two Marks celebrate six years of the podcast by giving their listeners a peek behind the scenes to see how a weekly podcast is made, and our editors Dave and JD offer tips for anyone who’s thinking of starting their own podcast, and they spill the beans on what doesn’t make it into the show.

Oct 12, 2022
Kim Raine is a High-Performance ADHD Coach, and the founder of ADHD Brains In Business, and she's the author of the Amazon bestseller Square Pegs: A book of Self-discovery for women with ADHD. Kim answers our listener questions on Attention Deficit Hyperactivity Disorder and how it affects creatives and offers strategies on how to work with your brain rather than against it.
 
Deep Dives are normally exclusive for our Patrons and Academates, but we’ve made this one available to all.
Oct 10, 2022
We welcome Sunday Times bestselling author CL Taylor back to the podcast with her new novel The Guilty Couple. In an interview packed with amazing advice, she takes us step-by-step through her creative process, from first idea to finished novel.
 
And in the extended version for Patreons and Academates, the two Marks discuss wants, needs and flaws, fear of the first page, tips for using notebooks and much more!
Oct 3, 2022
Scott Turow is a master of suspense fiction. He returns with his new thriller, Suspect, and tells us about the challenges of taking a minor character from a previous novel and putting them front and centre of their own story. He also describes how he uses plot to test and reveal his characters. Scott also takes us through his extraordinary career, from writing Presumed Innocent on his commute, to fighting for the rights of authors as President of the Authors Guild.
 
And in the extended version for Patreons and Academates, the two Marks discuss plot as a species of character, political writing, social media, being different to our parents, working with editors, and why authors need to value themselves more than they do, and much more!
Sep 29, 2022
Suzie Edge has nearly 250,000 followers on TikTok with nearly 5.5m likes. Suzie tells us what she’s discovered in using the app over three years and how it’s been driving pre-orders for her new book Mortal Monarchs. We discuss what kinds of content attracts followers, and why authors are perfect for TikTok because we tell stories...
 
Please note that this episode was recorded before the death of Queen Elizabeth II, so do please bear that in mind when you hear myself and Suzie discussing her new book Mortal Monarchs, which dives into the deaths of British royals over the centuries.
Sep 26, 2022

Aggie Blum Thompson sent us an email in 2019 detailing her dream to see her book on a table in a bookstore. Aggie’s second novel, ALL THE DIRTY SECRETS, is out now and she tells us how she made that dream a reality. This is a hugely entertaining interview and Aggie reveals how she bounced back when things didn’t turn out as planned.

Sep 18, 2022
Luan Goldie won the Costa Short Story Prize in 2017, and her debut novel Nightingale Point was longlisted for the Women’s Prize for Fiction. Her latest novel, These Streets, touches on issues of homelessness, mental health, and single parent families, and is full of warmth, wit and life. Luan tells us how she's balanced working as a teacher and a writer and how she’s developed a discipline to write, no matter what real life throws at her.
Sep 12, 2022
Lesley Thomson's latest book The Companion continues a bestselling streak that’s been inspired by some remarkable places and people, and she shares with us her writing routines and tells us why writers should stay within their own story. And the Two Marks give listeners a peek behind the scenes of their recent live show and how it all nearly went horribly wrong.
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